Julius Dzierlatka

Julius is a people person, a social thinker, and a world traveler. He is skilled in interpersonal communication and has extensive experience in customer service. Raised in North Florida, he joined Versum in 2016 as a Business Development Specialist.

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Author entries

Recuring appointments
19.11.20 Julius Dzierlatka | Versum updates

Recurring appointments – Versum’s latest feature

It’s a given that maintaining high levels of customer loyalty and making a profit, all while being constantly bombarded by ever-changing health and safety regulations, isn’t feasible for most hair and beauty...

Stay afloat
06.11.20 Julius Dzierlatka | Salon during the epidemic

4 salon must-haves for staying afloat in the COVID reality

We’re not going to fluff things up - the current situation in the world of hair and beauty is rather dispiriting. With a constant introduction of health and safety regulations as well...

COVID alert levels
26.10.20 Julius Dzierlatka | Salon during the epidemic

COVID alert levels and what they mean for your salon

As of the 12th of October, the UK Department of Health and Social Care has subdivided the country into localised COVID alert levels (also known as tiers) in order to better track...

19.10.20 Julius Dzierlatka | Salon during the epidemic

3 steps to maintain a productive and happy salon team during COVID-19

For hair and beauty business owners, COVID-19 and the smorgasbord of ever-changing government regulations that follow it have turned the industry into a mere shadow of what it once was. No more...

13.10.20 Julius Dzierlatka | Salon tips

Why marketing your salon isn’t always enough  

You’ve been there countless times throughout your hair and beauty career, seeking the latest marketing techniques from seemingly reputable sources. From booking online courses with self-proclaimed “salon success coaches/gurus”, to purchasing countless...

Warning sign
05.10.20 Julius Dzierlatka | Salon tips

Salon client warning signs you should take heed of!

Clients come in all shapes and sizes, and some are wonderful rays of sunshine, whereas others make you question your own sanity. Obviously, you’re going to be more worried about the latter,...

Nail salon blunders you should avoid making!
02.10.20 Julius Dzierlatka | Salon tips

Nail salon blunders you should avoid making!

Whether you’re a salon owner, a mobile nail tech or are home-based, you want your clients to feel pampered like never before, and your staff (if you have them) to come to...

Internet marketing tips for beauty salons
29.09.20 Julius Dzierlatka | Salon tips

Internet marketing tips for beauty salons

Internet marketing for beauty salon owners is much easier than you think. In fact, if you have a fan page for your business, then you’re already in the game! However, simply being...

28.09.20 Julius Dzierlatka | Salon tips

Are you coming off as rude?

Even if you’re the kindest soul on the face of the Earth, there are times where you still might come off as rude to your clients - and you might not even...

Angry man
25.09.20 Julius Dzierlatka | Salon tips

Things that aggravate tattoo artists

No one wants to be the person who aggravates their tattoo artist, even before they begin working. However, it’s common for people to simply not know proper etiquette that should be followed...