When it comes to brand image, most nail technicians focus on the name, logo design and overall theme of their business, but rarely do they pay extra attention to an equally important...

Marketing - you’re well aware of its importance, but let’s be honest, it probably isn’t what influenced you to open your own nail business in the first place. It’s more than likely...

For the average salon owner, rewarding clients might sound like a waste of time and money - after all, if you provide great treatments and products, customers are going to visit your...

Every once in a while, you hear about some beauty business falling victim to yet another fraud. Sometimes you roll your eyes with pity (“It was so easy to foresee”) but sometimes...

Knowing your clients' needs, preferences and habits is the secret ingredient to increasing sales in the beauty industry. However, how exactly can a specialist use this knowledge to encourage new clients to...

You have read correctly - leap years are the new New Year’s celebration! Well, maybe not that large in scale. But nevertheless, celebrating leap years is an out-of-this-world idea you should be...

A logo can say a lot about a nail business - a simple design using the owner’s initials might give off posh vibes and a sense of luxury, whereas a colourful and...

When filling your self-assessment tax return don’t forget about all the costs you bore regarding your business. If you record them properly and keep all the proofs (e.g. receipts), you will be...

If you’ve decided to fill your Self Assessment tax return online, then the deadline for submitting and paying the tax you owe is dangerously closing in. Unsure if this tax return is...