Salon offers
28.12.20 Julius Dzierlatka | Salon tips

Salon offers you just have to start the year off with!

We know you’re tempted to share that buy-one-get-three-free promo, the -40% hair salon special offer and the classic gift bag for potential clients who simply walk by your storefront and make eye...

Attracting new clients in 2021
25.12.20 Julius Dzierlatka | Salon tips

Attracting and retaining new hair and beauty clients in 2021

New year, new me - but the same old challenges from 2020. That’s right, the ever-lingering question of how to increase salon clientele still manages to seep through the cracks at the...

New year, new salon
21.12.20 Julius Dzierlatka | Salon tips

Improve these 4 areas to make 2021 fruitful for your salon!

It’s safe to say that 2020 was not regarded as a favourable year (to put it mildly) by most hair and beauty professionals - which is why we’re not going to bring...

Reccuring appointments
18.12.20 Julius Dzierlatka | Salon tips

3 reasons why you should encourage more recurring bookings in your salon

Having a booking made by a first-time client can make any hair or beauty specialist giddy with joy - after all, that means the word is getting out about your business. However,...

How to write your own hair salon mission statement
17.12.20 Briella Cendrzak | Salon tips

Everything you need to know about creating your own hair salon mission statement (+samples)

If you are reading this article, then chances are that you: a. own or manage a hair salon, b. never wrote a mission statement for your business, and c. can’t for the...

Versum's features for 2020
14.12.20 Julius Dzierlatka | Salon during the epidemic

Salon essentials – 2020’s most effective salon software features

For the world of hair and beauty, 2020 will be a very memorable time for years to come, and for all of the wrong reasons. COVID-19 hit our industry exceptionally hard -...

Gifts for salon employees
11.12.20 Briella Cendrzak | Salon tips

Unique holiday gift ideas for salon staff in 2020

You hold your employees in high regard. You know well that they are your business’ true treasure - without their skills, passion and dedication, your salon wouldn’t be where it is today....

How to run a loyalty program for hair stylists?
10.12.20 Julius Dzierlatka | Salon tips

How to run a loyalty program for hair stylists?

What are the two most important characteristics of every successful hair salon? Do you know? They are flawless treatments and unwavering customer loyalty. Although beauty school has taught you how to create...

Best tips to create a financial plan for your hair salon
09.12.20 Julius Dzierlatka | Salon tips

Best tips to create a financial plan for your hair salon

Only with the help of a hair salon financial plan will your business truly prosper. But wait a minute, formulating one wasn’t part of your curriculum in beauty school, and economics probably...