Millennials in hair and beauty salon
06.07.18 Julius Dzierlatka | Salon tips

Millennials – how to appeal to younger clients?

Millennials are often associated with being the demographic group for whom the world without the Internet and social media is like a scene from a horror movie. They often visit beauty businesses,...

How to attract the right clients to your salon?
29.06.18 Sławomir Gawłowski | Salon tips

How to attract the right clients to your salon?

Since the opening day of your salon, you have been focused on fulfilling one main goal - growing your customer list. Whether you have been in the industry for many years or...

Marketing for Salon Owners
21.06.18 Agnes Kafka | Salon tips

Marketing for Salon Owners 101 – campaign strategy

The term “marketing” tends to be associated with hiring an expert, spending ridiculous amounts of money, time and stress. This was the reality in the early 2000’s, but with the rise of...

to-do list for hosting events at your salon
15.06.18 Julius Dzierlatka | Salon tips

Your to-do list for hosting events at your salon

Like most salon owners, you take into consideration every possible option there is to tying clients to your business. If so, then planning an event at your salon has run across your...

8 problems faced by hair & beauty salons
07.06.18 Sławomir Gawłowski | Salon tips

8 effective solutions for 8 problems faced by hair & beauty salons

Managing a salon is fraught with challenges. Paradoxically, the bigger and more successful the business is, the more difficulties it faces. Although prevention is always better than cure, it is impossible to predict...

Greet customers with a smile
29.05.18 Julius Dzierlatka | Success stories

Always greet customers with a smile and aromatic coffee. Interview with Monika Maslowska

Monika entered the world of beauty after finishing her master's degree. She had a bumpy road along the way, opening her first salon abroad, but with a strong will, determination and a...

Versum is GDPR ready
24.05.18 Agnes Kafka | Versum updates

Versum is GDPR ready

On the 25th of May, 2018, the General Data Protection Regulation (GDPR) is coming into force. We have implemented a number of changes in order to To ensure your customer service is...

First impressions in customer service | Customer service guide
10.05.18 Agnes Kafka | Salon tips

First impressions last – your customer service guide

When a customer makes their first visit to a new salon, every minor detail is subject to scrutiny. It is a key importance to live up to customer expectations and first impressions...

Amani Karim Day Spa Success Story | Luxury beauty & day spa
18.04.18 Julius Dzierlatka | Success stories

From makeup and photoshoots to luxury day spa. Interview with Amani Karim

Hard work and determination have pushed Amani Karim to where she is now -  owner of Amani Karim Beauty. After starting off as a photographer & makeup artist for her sister, she...

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Talk to one of our salon specialists and check how Versum helps you to manage your hair and beauty business easily and effectively. Please, fill out with your contact information
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Schedule a free demo of Versum!
Talk to one of our salon specialists and check how Versum helps you to manage your hair and beauty business easily and effectively. 

Please, fill out with your contact information
Schedule a free demo!
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